Meet the Team

May 2015 our team embarked on a journey to help real estate agents and brokers simplify their lead generation and marketing efforts to create more consistent business.


We felt like there should be a simple solution that would combine all of the tools a real estate agent needs to be successful: Landing Page Builder, CRM, Email & SMS Follow Up, Mobile App, Social Automation Tools… Instead of needing to pay $50 - $200 per month for each one of the tools individually.


Our simple goal at Arsenal is to create a simple software solution to automate many of the repetitive tasks agents have to do, to create more time and business for all agents.


Jason Wardrop

Head Marketer

Jason is the Founder of Arsenal MKG and has been in the digital marketing space for nearly 9 years. He specialized in real estate lead generation  over the last 4 years.


Kirt Henrie

Head Engineer

Kirt is the brains behind the operation and is the person that makes everything work. He's a computer whiz and has decades of development experience.


Lauren McLane

Support Manager

Lauren is the 'Go-To' person when you need help with anything. She's a whiz on the computer and has become an expert with social media marketing.


Denise White

Head of Operations

Denise makes the company run. With more than a decade of experience as a Realtor (and experience as an LO) she knows the ins and outs of the industry.


Taylor Nielson

Real Estate Lead Pro

Taylor is your Real Estate Lead gen pro. He knows Facebook ads forwards and backwards and can help you with a complete marketing strategy for your real estate business.

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Zan Hefner

Real Estate Lead Pro

Zan is your Real Estate Lead gen pro. He knows Facebook ads forwards and backwards and has many years experience as a licensed real estate agent as well.